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telemarketing skill

Telemarketing: Could You Master This Underrated Skill?

For anyone seeking a career in marketing, telemarketing might not be their top priority, but it is a frequently misunderstood marketing...

gatekeeper no entry

Toucan Telemarketing Improve Appointment-Setting Success

Successful business appointments, the ones that lead to contracts, are not always easy to arrange. Anyone looking to get in front of...

event marketing

Why is Delegate Data Key for Event Marketing Glory?

Without sufficient data about delegates or potential prospects, marketing events are flying blind. Without data, marketers lack insight. To...

telemarketing used to improve first impressions

First Impressions: How Can Your Business Make an Impact?

First impressions count in business. We all know the saying about not judging a book by its cover, but that is exactly what people do. In...

telemarketing customer retention

What are the Keys to Increasing Customer Retention?

It is more profitable to retain an existing customer than to find and convert a new one. However, too many companies do not focus on...