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marketing challenge

Marketing Challenge Event Champions Differentiation

The burning issue for many businesses is getting noticed. The competition is fierce, and while there are plenty of channels for exposure,...

stand out for business prospecting

How Could You Improve Your Business Prospecting?

How are you competing for the attention of potential prospects? In January 1848, the California Gold Rush began, bringing around 300,000...

original originality

Can Marketing Improve Business Originality?

What path should a business follow to grow, embrace originality and become successful? Following a blueprint for success is not...

Video marketing - YouTube

Video Marketing: Can it Create Opportunities For You?

Mobile devices are now the main means by which people search the web. This means they are interacting differently with content.  And for...

YouTube viral videos

Viral Videos: What are the Keys to Success?

For some, viral videos are the Holy Grail of social media marketing. When a video spreads through multiple shares on social media it takes...