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LinkedIn

Are you Confusing LinkedIn with Facebook?

There is a tendency for people to refer to social media as if it was a single entity.  In fact, different social media platforms perform...

LinkedIn

LinkedIn: Can it Help You Engage and Succeed?

Is LinkedIn effective when it comes to B2B social media marketing, or compared to other social media channels?  Success on this platform...

social media guess work

Social Media: Do You Really Know Your Brand Value?

Social media generates huge volumes of data. As millions of people connect with brands on social media platforms, and tweet and chat about...

social media marketing

Social Media Marketing: Is it Worth It?

Digital ad spending in the UK increased by 17% in 2016. This is the fastest growth in the advertising industry in nine years, reaching...

social media

Social Media: How Can it Grow Your Business?

Social media is in danger of becoming a stock phrase, something businesses like to roll off the tongue to prove they are, somehow, in touch...